Name
4. What gets me reach? 📈
Want to grow?
We need to reach new people.
When you’re conquering it on X, you’re gonna hit platitudes in your growth.
Think of it as steps:
You’ll reach around 250 people, and then it slows down.
You then need a post that performs better than usual to break that level, to reach 500.
Think of the algorithm as a circle.
When you post, all your content is pushed into your circle.
Then you post something that goes “viral” your circle gets expanded on that post.
By following the other content styles correctly, our circle will retain its new size much better.
So what content styles get us MORE reach?
News, Trends, Hot Topics
X pushes news. Anything trending within your niche has a much better chance of reaching new people. This is because keywords will make your tweet show up when people are searching for a hot topic. Ride this hype to reach new people interested in said topic.
Steal From Larger Accounts
We see this a lot. Though it can get a lot of impressions, some people try and use this as their only method to grow. We can steal (the attention) from larger accounts, by creating a post about them, encouraging them to RT or share it with their audience. A lot of times, this looks like a story about a creator, for example:
(Creator) has done $10 Million in affiliate sales.
I studied them for 24 hours and uncovered these 3 secrets to their success:
(Long form covering the 3 tips)
When done right, you may catch the attention of that creator and also have them RT, sharing your post with their audience. We will see the same with projects or companies. People will write about a project in a thread & cover everything about it, with the intention for the company to share it to their community.
Engaging Tweets
The third prime example to gain more reach is content that encourages people to engage with you. Giveaways, Engaging questions, and controversial topics are all great ways to do this.
Giveaways:
Exchange value in return for engagement. This is a fool-proof way to drive reach. I share this in two different pillars as well, as it’s a killer way to engage, get followers, and get clients.
Engaging Or Relatable Content: Creating a question that is engaging and fun to answer in your niche. It doesn’t have to be hard to answer, (better if it isn’t) but something relatable people can laugh at.
Controversial Topics:
Everyone has their own opinions. If you want to stop someone dead in their scroll, tweet something controversial that might make them disagree, or agree with you. Everyone posts the same things, so it’ll often perform well if it stands out and challenges the social norm. The goal with this content? Piss someone off.
Use these primary 3 content pillars to get more reach. Another one that isn’t touched on is X spaces. Obviously, this takes more time, setup & planning, and won’t work well if your audience isn’t already engaged. When it is… Feel free to host spaces talking about a common topic from your ICP!
4. What gets me reach? 📈
Want to grow?
We need to reach new people.
When you’re conquering it on X, you’re gonna hit platitudes in your growth.
Think of it as steps:
You’ll reach around 250 people, and then it slows down.
You then need a post that performs better than usual to break that level, to reach 500.
Think of the algorithm as a circle.
When you post, all your content is pushed into your circle.
Then you post something that goes “viral” your circle gets expanded on that post.
By following the other content styles correctly, our circle will retain its new size much better.
So what content styles get us MORE reach?
News, Trends, Hot Topics
X pushes news. Anything trending within your niche has a much better chance of reaching new people. This is because keywords will make your tweet show up when people are searching for a hot topic. Ride this hype to reach new people interested in said topic.
Steal From Larger Accounts
We see this a lot. Though it can get a lot of impressions, some people try and use this as their only method to grow. We can steal (the attention) from larger accounts, by creating a post about them, encouraging them to RT or share it with their audience. A lot of times, this looks like a story about a creator, for example:
(Creator) has done $10 Million in affiliate sales.
I studied them for 24 hours and uncovered these 3 secrets to their success:
(Long form covering the 3 tips)
When done right, you may catch the attention of that creator and also have them RT, sharing your post with their audience. We will see the same with projects or companies. People will write about a project in a thread & cover everything about it, with the intention for the company to share it to their community.
Engaging Tweets
The third prime example to gain more reach is content that encourages people to engage with you. Giveaways, Engaging questions, and controversial topics are all great ways to do this.
Giveaways:
Exchange value in return for engagement. This is a fool-proof way to drive reach. I share this in two different pillars as well, as it’s a killer way to engage, get followers, and get clients.
Engaging Or Relatable Content: Creating a question that is engaging and fun to answer in your niche. It doesn’t have to be hard to answer, (better if it isn’t) but something relatable people can laugh at.
Controversial Topics:
Everyone has their own opinions. If you want to stop someone dead in their scroll, tweet something controversial that might make them disagree, or agree with you. Everyone posts the same things, so it’ll often perform well if it stands out and challenges the social norm. The goal with this content? Piss someone off.
Use these primary 3 content pillars to get more reach. Another one that isn’t touched on is X spaces. Obviously, this takes more time, setup & planning, and won’t work well if your audience isn’t already engaged. When it is… Feel free to host spaces talking about a common topic from your ICP!
4. What gets me reach? 📈
Want to grow?
We need to reach new people.
When you’re conquering it on X, you’re gonna hit platitudes in your growth.
Think of it as steps:
You’ll reach around 250 people, and then it slows down.
You then need a post that performs better than usual to break that level, to reach 500.
Think of the algorithm as a circle.
When you post, all your content is pushed into your circle.
Then you post something that goes “viral” your circle gets expanded on that post.
By following the other content styles correctly, our circle will retain its new size much better.
So what content styles get us MORE reach?
News, Trends, Hot Topics
X pushes news. Anything trending within your niche has a much better chance of reaching new people. This is because keywords will make your tweet show up when people are searching for a hot topic. Ride this hype to reach new people interested in said topic.
Steal From Larger Accounts
We see this a lot. Though it can get a lot of impressions, some people try and use this as their only method to grow. We can steal (the attention) from larger accounts, by creating a post about them, encouraging them to RT or share it with their audience. A lot of times, this looks like a story about a creator, for example:
(Creator) has done $10 Million in affiliate sales.
I studied them for 24 hours and uncovered these 3 secrets to their success:
(Long form covering the 3 tips)
When done right, you may catch the attention of that creator and also have them RT, sharing your post with their audience. We will see the same with projects or companies. People will write about a project in a thread & cover everything about it, with the intention for the company to share it to their community.
Engaging Tweets
The third prime example to gain more reach is content that encourages people to engage with you. Giveaways, Engaging questions, and controversial topics are all great ways to do this.
Giveaways:
Exchange value in return for engagement. This is a fool-proof way to drive reach. I share this in two different pillars as well, as it’s a killer way to engage, get followers, and get clients.
Engaging Or Relatable Content: Creating a question that is engaging and fun to answer in your niche. It doesn’t have to be hard to answer, (better if it isn’t) but something relatable people can laugh at.
Controversial Topics:
Everyone has their own opinions. If you want to stop someone dead in their scroll, tweet something controversial that might make them disagree, or agree with you. Everyone posts the same things, so it’ll often perform well if it stands out and challenges the social norm. The goal with this content? Piss someone off.
Use these primary 3 content pillars to get more reach. Another one that isn’t touched on is X spaces. Obviously, this takes more time, setup & planning, and won’t work well if your audience isn’t already engaged. When it is… Feel free to host spaces talking about a common topic from your ICP!
what-gets-me-reach